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Call Deliverability Is a Priority for Marketers in the STIR/SHAKEN Era

The Telephone Consumer Protection Act (TCPA) was signed into law in 1991—eons ago with regards to telecommunications technology. At the time that the law was drafted and passed, one of the primary regulatory concerns was the then-prevalent practice of sending junk faxes. Now, in the smartphone era, regulators are far more concerned with robocalls.

2021 August Restricted Do Not Call Dates

State Restricted Do Not Call Dates

August 9, 2021 – Victory Day 

  • Rhode Island

Canadian Restricted Do Not Call Dates

August 2, 2021 – Civic Holiday

  • All provinces except Quebec and Yukon

New York Extends DNC List Restrictions to Text Messages

Last week, New York Governor Andrew Cuomo signed legislation expanding the state’s definition of telemarketing to explicitly include text messaging. The state’s restrictions on contacting residents whose phone numbers are on the Do Not Call (DNC) list now applies to text messages as well as voice calls.