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Florida State Telemarketing Guide

Florida State Telemarketing Guide

In 2021, Florida passed a new law that overhauled the state’s existing telemarketing regulations. This new bill, CS/SB 1120, transformed Florida’s two telemarketing laws, the Florida Telemarketing Act and the Florida Telephone Solicitation Act, from fairly standard, state-level Do Not Call (DNC) list regulations into something akin to a mini-Telephone Consumer Protection Act (TCPA).

With a flood of litigation immediately following in the wake of its passage, Florida’s mini-TCPA has become a major challenge for marketing compliance efforts. For marketers who may contact Florida residents, particularly by text message, understanding the mini-TCPA is essential.

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